ReeDo Shop Third Anniversary. Enter and try the navigable view!

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The university workshop Designing the Sense 2010 produced ReeDo - riusare per piacere (reedo.org), with the artistic direction of Fethi Atakol (fethiatakol.com), designing and producing the furniture, communication and products of a 120 sqm fashion and design concept store in the Commercial Centre I Malatesta in Rimini. ReeDo Couture, directed by Cristiana Curreli, showed its first collection, exhibited in the shop from January to May 2010. Also the couture workshop made its debut. The ReeDoShop partners were: Adriaplast F.lli Allegri, A.N.G.E.L.O. Vintage Palace, La Bottega del Ciclo, Le Civette, Chico De Luigi, Collettivo MòStudio, the Rimini Township, the Rimini Provincial Administration, Vulpinari Dress Space, Icaro Communication, IGD Estate, Kartell Flagship Store Rimini, Cooperativa La Fraternità, Labora, Messagerie, Colorificio MP, Officina del Riciclo, Punto Einaudi Rimini, Riama Bag, Silente by Francesca Iaconisi, Stib 19 Tessitura, Attilio Imperiali, VicoloPagliaCorta. With the contribution of UniRimini Spa (unirimini.it).



Visit the shop virtually (you need QuickTime)


Davide Gasperi (albapratalia.com) realized a virtual tour of the shop in its full setup.

Reference Areas

Reedo Couture
Sustainable Communication
Art & Design

Services used

Re-use clothes and accessories design and realization
Events projects and management for sustainable fashion and design
Photo shootings and video for Fashion and Design
Art&Design events
Re-fashion workshops

ReeDo - riusare per piacere | mission
Designing the Sense is a series of design and educational workshops included in second level Degree in Fashion began in 2007. Graduating students of the course in Analysis Sociosemiotics of Fashion follow a complete design from brief to concept or final product. Learn the semiotics of design planning. The students are assisted by the teacher and a team of educational experts. Designing the Sense 2010 reflects and works on design reuse.
http://www.reedo.org/mission

Navigable view of the shop (requires Quicktime)
Davide Gasperi ((albapratalia.com) realized a navigable overview of the shop in its full setup.
http://www.albapratalia.com/progetti/reedo/frm_navigazione.htm